It’s no secret that our National Sales Manager, Sean Griffin, is a rugby player. In fact, it’s pretty hard to hide given to his overall stature and the fact he sports the occasional black eye and broken finger whilst out on commercial coffee machine demonstrations. It’s also no secret within the Rugby community that the Eccles RFC First Team Prop heads up the rijo42 sales force, and following a recent match, the talk of the dressing room was rijo42 coffee machines appearing on Sky Sports News.
The Super League Friday feature focussed on rijo42 customer Salford Red Devils, highlighting the recent investment the club has undergone thanks to new manager Dr Marwan Koukash. The feature showcased the revolution of the club since acquiring the new manager or as the Red Devils are calling it, the Devilution. The video featured the new Team Room at the AJ Bell Stadium, showcasing new computer equipment, large tactics board and of course the new Brasil commercial coffee machine. As the Tweets below illustrate, the club are thrilled with their rijo42 Brasil, enjoying the wide variety of freshly ground coffees and gourmet hot chocolate drinks it serves, with some earmarking the new Team Room as the ‘Latte Lounge’.
The Sky Sports News feature further highlights rijo42’s growing relationship with the Rugby community, with more and more clubs realising the huge profit potential coffee sales present. Read more about rijo42 and the Rugby community here.